Videos

Eine NFT-App, die Fußball-Fans sowohl digital als auch in Real Life verzückt? Das w3vision-Special geht in die nächste Runde: In dieser live Folge spricht Marvin mit Ante Kristo. Ante hat zusammen mit seinem Bruder The Football Company gegründet, mit der sie ihre NFT-App The Football Club aufbauen. Sie wollen Technologie…

Warum die Lösung der Klimaproblematik bei den Unternehmen liegt und wie das Traden von Carbon-Credits auf der Blockchain dort hineinspielt. Das w3vision-Special geht in eine weitere Runde: Zum Start des zweiten Konferenztags und dem nächsten Podcast-Sprint spricht Marvin in dieser live Folge mit Djamel Mekibes. Djamel ist COO bei senken.…

Web3 2022 vs 2021 - das geht gerade im NFT Markt ab. In der aktuellen Folge des w3talks beschäftigen sich Marvin und Vicky unter anderem mit diesem Thema. Doch zuerst ein Abstecher nach Spanien, wo eine Flugplattform mit einem NFT Use Case auf sich aufmerksam macht. Genauso wie der FC…

Was passiert, wenn sich 2 Podcast-Hosts zum ersten Mal treffen? Das w3vision-Special geht in die nächste Runde: In dieser live Folge spricht Marvin mit Louis Schulze. Louis ist der Host vom Podcast FUTUR3, bei dem sie den Wandel von Gesellschaft und Unternehmen im Kontext von Web3, NFTs, DAOs und das…

Crypto and Blockchain have been around for quite a few years. The first wave of adoption was led by trading companies like centralized exchanges as crypto currencies became a means of speculation. Still. Blockchain was invented for transacting money or value. Nowadays there is a second wave happening with Decentralized…

Slowly more and more brands recognize the great potential of Web3 & NTFs for themselves. Institutional players from web2 are diving into a Metaverse full of new possibilities and bridging their products into immersive worlds. In doing so, there are at least as many challenges as opportunities, which will be…

A raw and tactical talk on 5 steps for brands entering the NFT space About Diego: Metaverse native, Web3 ambassador, NFT collector, and advisor to global brands. Diego's personal mission is to help mainstream adoption of blockchain and NFT technology. He aims to achieve that by doing the following things:…

Are agencies and consultancies now becoming the perfect VC-Case? DAO-structures can push the previous limits of scalability of consulting and agency models. In theory a community-based model scales faster, can cover a broader portfolio more reliably, and fixed costs are significantly lower. Yet current adoption is low. What needs to…

NFTs are reshaping how brands interact with their customers. Customers turn into believers actively shaping token-gated communities. But with great power comes great responsibility: This talk will shed some light on the particularities, challenges, and future of NFT/Web3 community relations. About Daniel: Daniel is the co-founder of joinbubbles.co. Having shaped…

Cryptocurrencies represent money on the blockchain, NFTs represent goods. We we are just starting to imagine NFTs endless opportunities. In her talk, Susanne will explore use cases in different areas of NFT applications - way beyond PFPs and digital art. About Susanne: Susanne Fromm is CEO of Hamburg-based investment company…

With gummy.link we created the most user friendly way to interact with NFTs / blockchain technology. I will show you how easy it is to create "phygital" products and what benefits your brand and your customer will receive by doing so. About Tom: Born in Berlin 35 years old, working…

Web3 is one of the most emerging areas for VCs - whether it's tokens, NFTs, or equity investments. With the hype around NFTs, many new opportunities for the web3 space are emerging, a lot of money is being flushed into the market, and many new players want to participate in…

With NFTs, this concept is taken to a new level. The blockchain makes it possible to map many fan engagement processes more efficiently. If you want to know where and how to start, this panel discusses all the possibilities around fan relationships and reward systems. Alexander Schlicher; Ante Kristo; Toan…

"2021 "NFT Summer" has created a real hype. People have become millionaires trading NFTs, others lost their money in rugpulls. NFTs offer a new way to participate in communities and invest in projects and their founders. A new asset class has emerged that doesn’t have a written playbook. But who…

Everyone who wants to buy or sell NFTs for the first time has already stumbled across the question: How does it fit with German law? How do individuals or companies have to pay taxes on their sales? Am I allowed to sell NFTs in Germany that easily? How can I…

Digital Fan Engagement is an important topic for brands as well as for IP holders and platform providers in sports, games, and entertainment. What are the benefits that Blockchain technology can bring to engage and activate fans? What is needed to build the bridge from Web2 to Web3? What are…

As society, we hold back women because of implicit bias, which is mostly internalized and intersectional. To onboard a diverse community to Web3, we need to understand the structures of our society and how men and women are socialized differently in a binary system. In this keynote, you will learn…

Der nächste Schritt in der Evolution des digitalen Marketings ist die Werbung im Metaverse. Wie sieht Werbung im virtuellen Raum heute aus, was ist dafür nötig, für wen ist es sinnvoll und welche Vorteile hat es? Stefan Doll, CEO von 42Meta, dem größten Dienstleister für programmatische Werbung im Metaverse, zeigt…

Claudio will answer three questions: 1) What is the Metaverse? 2) Why is the Open Metaverse important? 3) What is the MeebitsDAO doing to build the Open Metaverse? About Claudio: An economist by education, a blockchain nerd by passion. He started his career in investment banking and later moved to…

In building the future of Web3, partnerships are particularly important. The collaboration between Jägermeister and Hape was born earlier this year through their dual personality Genesis Hape, and of course in true Jägermeister and Hape fashion with a massive party in New York around NFT.NYC. Moving forward with the partnership…

In this session you will receive insights on the underlying brand strategy, go-to-market approach, key marketing tactics, campaign narrative and cultural significance of the ART2PEOPLE x Mercedes-Benz G-Wagon NFT project. About Can-Florian: Can-Florian is a serial entrepreneur with the vision to leverage innovation to secure our cultural heritage while pioneering…

Many fashion brands are moving into "Metaverse / NFTs and Web3" early. Why? Are they just using it as a marketing tool? Or is it part of their future business model? Join Jürgen for a 25min deep dive into virtual fashion. About Jürgen: Jürgen Alker has been involved with "Crypto"…

Why every creator, project & brand will have their own NFT marketplace

NFTs & Fine Art sound like a symbiosis, and there is a lot of overlap, but if we look at the reality: it might be a curse or blessing for the Fine Art world. As experts in both the traditional art world and its ever-growing Web3 counterpart, Annette, Viola, and…