Web3 & NFTs can be used for great use cases. But as with all new technologies education & good user experiences (UX) are often missing & needed to reach broader target groups. We offer this missing UX to educate & enable all target groups to create, trade & collect more than „boring speculative JPGs“. I will show how Creatokia allows authors to write & earn, how we create new revenues streams & target groups for publishers. And how fans are enabled to get in contact with their most loved content as a collectible, a utility and as a digital original. Literature is the true metaverse! And Creatokia makes the start as easy as opening a book, almost.
About Carsten:
Carsten Lambrecht, born in 1975, has been working in the field of marketing since 1996. Since 2005, his focus has been on digital communication, brand management and UX. Carsten has built and managed various brand platforms in the areas of Finance and FinTech, healthcare and consumer goods. In his private life, Carsten is a passionate collector of vinyl records, photography, books, comics and NFTs. Since January 2022, he has been working as the General Manager of Creatokia, where he combines his professional experience in digital branding and his enthusiasm for collecting special artefacts like “Digital originals” in the literary metaverse.
